Password page
Where you can add it
Not in the Add section list: it comes with its template or section group.
Blocks
Section titled “Blocks”- Heading — part of this section
- Text — part of this section
- Countdown — part of this section
- Email signup — part of this section
- Social links — part of this section
- Button
Heading
| Setting | Type | Default | Options and range |
|---|---|---|---|
| Eyebrow | Text | Doors open soon | |
| Heading Italic words sit on a pill and start a new line. | Inline rich text | Opening soon |
Text
| Setting | Type | Default | Options and range |
|---|---|---|---|
| Text Leave empty to show the message you set for the password page in your store’s preferences. | Rich text | — |
Countdown
| Setting | Type | Default | Options and range |
|---|---|---|---|
| Opening date Use the format YYYY-MM-DD. Every visitor counts down to the same moment, and the timer never restarts. | Text | — | Placeholder: “2026-11-01” |
| Opening time 24-hour time (HH:MM) in your store’s time zone. | Text | 10:00 | Placeholder: “10:00” |
| When the countdown ends | Select | Hide the countdown | |
| Message Shown when When the countdown ends is Show a message. | Text | We’re opening the doors. | |
| Show unit labels | Checkbox | On | |
| Tile color scheme | Color scheme | Scheme 2 |
Email signup
| Setting | Type | Default | Options and range |
|---|---|---|---|
| Label Leave empty to hide it; screen readers still read it. | Text | Opening-day email | |
| Placeholder text | Text | Your email address | |
| Button label | Text | Notify me | |
| Note | Text | One email on opening day, then twice a season. Unsubscribe any time. | |
| Customer tags Added to every customer who signs up here, separated by commas. Shopify recognizes “prospect” and “password page”. | Text | prospect, password page | |
| Ask for marketing consent Customers tick a box to agree to your emails before they can sign up. | Checkbox | Off | |
| Consent text Leave blank for the default sentence, translated into every store language. Shown when Ask for marketing consent is on. | Inline rich text | — | |
| Link to the privacy policy Shown after the text when the store has a privacy policy. Create it under Settings › Policies. Shown when Ask for marketing consent is on. | Checkbox | On | |
| After signing up | |||
| Heading | Text | You’re on the list | |
| Text [email] is replaced by the address that signed up. | Text | We’ll write to [email] on opening day. | |
| Colors | |||
| Field color scheme | Color scheme | Scheme 2 | |
| Confirmation color scheme The message shown after a signup. | Color scheme | Scheme 5 | |
Social links
| Setting | Type | Default | Options and range |
|---|---|---|---|
| Links come from Theme settings › Social media. | |||
| Style | Select | Names | |
Settings
Section titled “Settings”| Setting | Type | Default | Options and range |
|---|---|---|---|
| Layout | |||
| Layout Split places the image beside the content, Centered leaves it out, and Cover sets the content on a card over the image. Without an image, Split and Cover show as Centered. | Select | Split | |
| Image | |||
| Image Shown when Layout is not Centered. | Image | — | |
| Mobile image Shown on screens narrower than 750px. Shown when Layout is not Centered. | Image | — | |
| Image shape Shown when Layout is Split. | Select | Arch | |
| Image position Shown when Layout is Split. | Select | End | |
| Show image on mobile Shown when Layout is not Centered. | Checkbox | On | |
| Caption A glass label on the image. Leave empty to hide it. Shown when Layout is not Centered. | Text | — | |
| Text on glass Auto picks dark or light text for each glass element from the brightness of the photo behind it. Shown when Layout is not Centered and Caption is set. | Select | Auto | |
| Top bar | |||
| Custom logo Leave empty to use the logo from Theme settings > Logo. | Image | — | |
| Logo width Shown when Custom logo is set. | Range | 140 px | 50–300 px, step 5 |
| Logo width on mobile Shown when Custom logo is set. | Range | 110 px | 50–200 px, step 5 |
| Enable language selector Shown only when the store has more than one published language. | Checkbox | On | |
| Button label | Text | Enter with password | |
| Button label on mobile | Text | Password | |
| Password dialog | |||
| Eyebrow | Text | Store preview | |
| Heading Italic words sit on a pill and start a new line. | Inline rich text | Enter the store | |
| Text | Text | Enter the password to preview the store before it opens. | |
| Show store owner login link | Checkbox | On | |
| Footer | |||
| Show copyright | Checkbox | On | |
| Show “Powered by Shopify” | Checkbox | On | |
| Colors | |||
| Color scheme | Color scheme | Scheme 1 | |
| Card color scheme The card in the Cover layout and the password dialog. | Color scheme | Scheme 1 | |
| Field color scheme The password field, the language selector and the dialog’s close button. | Color scheme | Scheme 2 | |
| Highlight color Leave empty to use the color scheme’s highlight. | Color | — | |
| Spacing | |||
| Top spacing | Range | 0 px | 0–160 px, step 4 |
| Bottom spacing | Range | 0 px | 0–160 px, step 4 |
| Top spacing on mobile | Range | 0 px | 0–120 px, step 4 |
| Bottom spacing on mobile | Range | 0 px | 0–120 px, step 4 |
| Motion | |||
| Reveal style None keeps the page still, apart from the highlight in the heading. Any other style brings the blocks in with it, one after another, and opens the image out of a capsule. | Select | None | |
| Stagger Reveals the items in this section one after another. Set to 0 to reveal them together. Shown when Reveal style is not None. | Range | 80 ms | 0–240 ms, step 10 |